Rachmaninof, fashion brand based in Istanbul. Rachmaninof gets its name from its Designer and Creative Director's nickname. It presents modern and urban desings. Rachmaninof brings street's soul and poetic form together. Special fabrics used in products are both human and eco-friendly. Rachmaninof, adopting anti-mass production notion, claims that originality is not mass rather individual producing every single piece of design limited edition. With the first collection ""La Personnalite"" focusing on personality concept, designs represent finding of self, inner conflict and self-discovery.